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Season of Innovation
As summer heats up, General Mills is introducing an exciting array of new cereals, snacks and mealtime shortcuts to make the season deliciously unforgettable.
“General Mills is excited to bring flavor and variety with a line-up that helps support families’ busy summer schedules,” said Doug Martin, Chief Brand and Disruptive Growth Officer at General Mills. “Our latest innovations elevate mealtime moments from breakfast and snack time to dinner solutions, with the brands consumers know and love to help guarantee a win at the table.”
Fruity Favorites
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Kickstart your mornings with seasonal, fruit-flavored cereals including Cascadian Farm Organic Mini Fruitfuls, Fruity Cheerios or Peach Mango Cheerios. Or take breakfast on-the-go with Mott’s Soft Baked Bars available in delightful Apple Streusel, Banana Streusel and Berry flavors.
This summer’s fruit snacks, meanwhile, lean into flavor, gaming and character favorites with Jamba, Minecraft and Disney's Moana, or look for a sour burst from Annie’s Sour Bunnies or Sour Fruit Roll-ups.
